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Hertz Rental Car App Redesign

Hertz Rental Car App Redesign

UI / UX Design

UI / UX Design

Redesign the Hertz Rental Car App to simplify the transaction process, improve the details, and enhance user experience.

Redesign the Hertz Rental Car App to simplify the transaction process, improve the details, and enhance user experience.

Services

UI & UX Design

Visual Design

Role

UIUX Design

Time

2019

About

About

Hertz is an App for rental cars which I want to redesign their User Interface Design. The purpose of the redesign is to simplify the transaction process, improve the details, and enhance user experience.

Hertz is an App for rental cars which I want to redesign their User Interface Design. The purpose of the redesign is to simplify the transaction process, improve the details, and enhance user experience.

General Demographics

General Demographics

From the research, Hertz works better in Android than in ios, but both of the users think it is unintuitive and too simple to use. And some of them prefer to enhance the memory function which will be more helpful to modify their reservations.

From the research, Hertz works better in Android than in ios, but both of the users think it is unintuitive and too simple to use. And some of them prefer to enhance the memory function which will be more helpful to modify their reservations.

Design Goal

Design Goal

Simplify layouts

Simplify layouts

To reorganize the layouts of categories to improve the hierarchy and visual design.

To reorganize the layouts of categories to improve the hierarchy and visual design.

Improve functions

Improve functions

To add more details about the cars and the map of pick up location.

To add more details about the cars and the map of pick up location.

Improve experience

Improve experience

To enhance the interaction between website and mobile device, and to provide the social function to users to share their experience about the rental cars.

To enhance the interaction between website and mobile device, and to provide the social function to users to share their experience about the rental cars.

Persona

Persona

User Story

User Story

Flow 1

Flow 1

Make a reservation for Aug 12, 2018 at 11:00 am, then choose Pay Now and type your information to finish this reservation

Make a reservation for Aug 12, 2018 at 11:00 am, then choose Pay Now and type your information to finish this reservation

Flow 2

Flow 2

Change the Return Location from Hilton Los Angeles to Long Beach

Change the Return Location from Hilton Los Angeles to Long Beach

Flow 3

Flow 3

Contact for customer service with texting to ask the solution of the problem of GPS and skip to give the feedback

Contact for customer service with texting to ask the solution of the problem of GPS and skip to give the feedback

Flows

Flows

Thanks for stopping by :) Feel free to contact me if you are interested in a coffee or boba chat in Los Angeles!

Designed but not coded by Meng Lan

Thanks for stopping by :) Feel free to contact me if you are interested in a coffee or boba chat in Los Angeles!

Designed but not coded by Meng Lan

Thanks for stopping by :) Feel free to contact me if you are interested in a coffee or boba chat in Los Angeles!

Designed but not coded by Meng Lan